Don’t Let Myths Keep You from Owning the Best Restaurant Franchise

The franchise model has stood the test of time for good reasons; with its built-in training and support, it can mean a faster return on investment. But while millions of people shop and eat at franchises every day, there are myths about doing business as a franchisee that might discourage someone from investing in a Church’s Texas Chicken® opportunity — the best restaurant franchise to own. Let’s take a look at a few of those myths right now and bust them.

Don’t Fall for These Franchising Myths

Today, there are over 800,000 franchise businesses in the U.S., a fact that speaks to the incredible popularity of the franchise model, one that our chicken franchise investment takes full advantage of. Thousands of franchisees in hundreds of industries know that the myths below are just that — misconceptions. These include:

It’s a Risky Investment

Starting any business carries with it a certain amount of risk. But franchises are statistically less risky endeavors because of all the effort the franchisor has invested in them. Kinks have been worked out, best practices have been put in place, and the business model acts as a sort of roadmap for franchisees to follow, taking a lot of the guesswork out of day-to-day operations.

Of course, no brand can guarantee a franchisee’s ultimate success. But when you invest in your Church’s Texas Chicken® restaurant, you’ll be able to leverage our decades of experience and our deep knowledge of the quick-service-restaurant (QSR) industry. Having access to our expertise and resources takes a lot of the work and worry out of starting your restaurant, freeing you up to focus on customer service and growth.

You Won’t Have Freedom

A common myth about the franchisor/franchisee relationship is that it’s a constraining one that doesn’t allow for franchisee freedom and autonomy. Nothing could be further from the truth.

While all QSR franchise brands, including our food franchise opportunities, do have specific recipes, guidelines, and procedures that franchisees must follow, the fact is, when it comes to opening a chicken franchise with Church’s Texas Chicken®, our business model allows for a lot of individuality. Among other things, you’ll decide who to hire, how you want to structure your time at your restaurant, and how you can engage your local community to become a valued business partner through proven programs that build goodwill and growth.

You Won’t Own Your Business

This is a myth we’d like to debunk right here and now. As a Church’s Texas Chicken® franchisee, you will own your franchise and will ultimately be responsible for its success or failure. While it’s true that you’ll be operating under a contract with us and will follow our established processes and procedures, you’ll own and operate your franchise as you see fit, bringing your unique skills, experience, and creativity to your Church’s Texas Chicken® franchise.

You Can Set It and Forget It

Because the franchise model comes with so many built-in benefits, some potential franchisees think all they need to do is invest in one, and the rest will just fall into place. While our franchisees do benefit from our proven business model, established brand recognition, and comprehensive support, it’s not a guarantee that your franchise will succeed. Your success will depend very much on your involvement, as well as where your franchise is located (and we’ll help you find the right location for your new restaurant), competition, your marketing efforts, and more.

A franchise is like any other small business — it needs an owner’s time and attention to reach its full potential, which means you can’t just set it and forget it. Your ongoing effort and dedication will be required to build a successful franchise. The good news is that our team is right there beside you, helping your business achieve its fullest potential.

Get in touch with the Church’s Texas Chicken® team to find out more information about what makes us the best restaurant franchise to own.