One of the advantages of a franchise is the business model you'll have access to when you become a franchisee. That said, not all franchise business models are created equal, so it's important to do your homework. A quick study of the Church’s Texas Chicken® investment will reveal numerous important perks that define our model and allow our franchisees to leverage their food industry franchise to the fullest. But what are some of the highlights of our approach to franchise ownership? Keep reading to find out.
Choose Your Footprint
The quick-service-restaurant (QSR) industry is a fast-paced and competitive one, with better business models offering franchisees numerous ways to thrive in it. Ours includes a choice of restaurant footprints that will allow you to integrate smoothly and profitably into your territory. Depending on your budget, goals, and location, you can choose from:
- Freestanding restaurants: We’ll help you build your new restaurant from the ground up, with room for dine-in guests and plenty of parking.
- End-cap locations: a perfect high-visibility location for malls, shopping centers, rest stops, and more.
- Drive-thru options: for the ultimate in convenience, your guests will turn to your drive-thru location time and again.
- Non-traditional locations: think airports, arenas, college campuses, and more, where busy, hungry patrons will welcome everything your menu has to offer.
Whichever footprint you’re interested in, you can count on our expert real estate team to work with you to help find and build out the perfect location for your restaurant, factoring in:
- Demographics
- Traffic patterns
- Foot traffic
- Available parking
- Complimentary businesses
- Competition
- Zoning
We’ll also provide you with standard plans and specifications for each restaurant you open and connect you with the suppliers and vendors you’ll need to furnish them with our fresh new décor and the industry-leading equipment that will define your kitchens and make them easy and efficient to work in.
Robust Technology
The QSR sphere is defined by one word more than any other: convenience. At Church’s Texas Chicken®, we know this and have refined our business model to include technology and relationships that allow your customers to enjoy their favorite Church’s Texas Chicken® menu items quickly and easily through:
- Our Mobile App: The Church’s Texas Chicken® mobile app allows your customers to order ahead of time and get exclusive offers, keeping them in the know.
- Online Ordering: Online ordering is extremely popular (1), and our online ordering option allows customers to either pick up food themselves or have it delivered straight to their door via partners like GrubHub and DoorDash.
Responsive QSR brands like ours understand that real growth means always staying ahead of the curve, anticipating trends, and answering to consumer needs and desires. Our team works hard every day to keep the Church’s Texas Chicken® brand fresh and relevant. Where other legacy brands might rest on their laurels, we never stop exploring new ideas, new opportunities, and innovations because we know our franchisees depend on it. It’s a growth mindset it’s just one of the advantages of franchising with us.
A Menu People Love
With over 70 years of brand history behind us and exciting innovations always on our menu, we’ve been a favorite in the QSR sphere for generations. Our guests love our hand-crafted meals and bold flavors, whether they’re eating at one of our cheerful restaurants or at home. Our bone-in fried chicken is a favorite of the hardworking demographic, and our wholesome menu has something for everyone, young and old, individuals and families.
And in an industry that’s rife with frivolous costs that can hurt the bottom line, our limited menu, a tool for every task, and a firm grip on operational costs means your franchise will have a much better chance of flourishing where other brands have not. It’s a philosophy that Church’s Texas Chicken® is proud to follow — because it works.
Church’s Texas Chicken® is a leader in the QSR sphere, with a flexible business model that lets you leverage our industry to the fullest. Find out more today.
- Statista; Online Food Delivery - Worldwide; 2024